![]() ![]() If your theme is pretty, pink florals then it wouldn’t make sense to have strong, graphic geometrics. Anyone looking at your mood board should have a good sense of what design direction you are heading. Your theme, colour and motif direction should be clear. Also, keep in mind that heavier items always looks better when they’re placed at the bottom of the board. For example, you don’t want all the decorative and colourful items on one side of your board and on the other side have only plain, simple items. Think about how colour, shape and size all work together. Make sure all elements on your mood board are balanced. If there is no focal point, your mood board will appear cluttered and will make it harder for the viewer to coherently look at your images. It’s important for the eye to be able to initially focus on one element and then be lead around the board. This can be created through image size or colour. ![]() ![]() Having a focal point on your mood board is important. Depending on the look you are after, leaving some background areas without images on your mood board can give it some breathing space 3. It’s important to consider not only the images or items you are displaying on your mood board but also the background space. This will depend on the images that you choose and what you feel best conveys your ideas 2. You could create a vertical or horizontal mood board. if it’s a geometric design you will show some geometric elements What to consider when creating your mood board: 1. You should include images or reference material that show what sort of motifs, design ideas and themes you will be using e.g. This could be shown through just the images you choose or you could include colour chips also. Your mood board should show a strong sense of the colour palette you intend to use. They could be photos that you’ve taken, magazine images or images from books. Or sign up for my FREE Illustrator mood board templates If you’re having trouble knowing how to start a mood board, you can learn step by step how to create mood boards, find inspiration and create your own mood board templates here. If you’re not, at least you haven’t spent a lot of time developing ideas that your client won’t like.įor those who set their own briefs, mood boards allow you to formulate a clear direction as a starting point for creating your designs. It saves time if you know whether you are heading in the right direction at this beginning stage. If you are working for a client then a mood board allows them to get a sense of your design direction so you can check if you are on the right track. There are no rules for creating mood boards but they should convey your theme, colour and motif direction. They enable you to visually communicate your ideas and allow you to collate all your inspiration together in one place. Mood boards are a great reference point for starting your surface pattern designs. ![]()
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